Category: Reading

Welcoming, gracious, and above all, personal:

I’ve been enjoying Readmill for a few months now. I was fortunate to get an invitation to Readmill when it was still in beta. The application is beautiful and has since become my reading application of choice. I’ve shared some feedback with Readmill via Twitter, some love, and some suggestions. They’ve always been prompt, gracious, and above all personal in responding. Today I received an email to thank me for being part of the beta release of the application. The email was lovely. What delighted me, was seeing the reply-to address:

Never in my online life have I seen such a lovely invitation to customers to keep offering feedback. No anonymous “no-reply@” or off-putting “do-not-reply@.” Instead, customers see a welcoming and wonderful opposite. Please reply. Gracious and personal. When I wrote back to express how delighted I was to see it, I received a personal reply from David Kjelkerud who promptly credited Orson Kent for the idea.

Readmill opened to all recently. If you haven’t yet, you must sign up. I hope you love it as much as I do.

Reading is something you do

If you’re reading something, even a one-sitting short story or article, you’re making a commitment. You’re making a lot more of a commitment because reading is in fact extremely interactive from a neurological point of view. Your brain lights up a lot. Whereas [listening to] music is more like something that happens to you, reading is something you do.

–Margaret Atwood on Twitter, the internet, and literacy